CollegePoint National Virtual Advising Initiative
We are evaluating how CollegePoint, a national initiative providing one-on-one virtual advising to high-achieving, low-and moderate-income high school students, impacts attendance at selective colleges and universities.
The Problem
- The National Bureau of Economic Research
- Low-income, high-achieving students apply to and enroll at less selective institutions than their high-income peers.
- Experimental evidence shows that high-quality advising can lead to substantial improvements in college enrollment and persistence.
Deep Dive into the Data
- Among students from lower levels of income and educational attainment, just 14% earned a bachelor’s degree, compared with 60% of students from the most advantaged families.
Recent research by one of our N2FL researchers, Zack Mabel, shows that at broad-access colleges and universities, as many as one out of every three students who earn at least 75% of the credits needed for their associate’s or bachelor’s degree drop out prior to graduating.
The Innovation
- CollegePoint uses interactive technologies like text messaging and screen sharing to provide virtual advising to students who otherwise may not have access to advising resources.
- Our rapid-cycle evaluation informs programmatic strategy and decisions.
The Project Team
Founder and Director, Nudge4

Professor, Stanford Graduate School of Education